Marketing Automation - Andrews & Associates

Marketing Automation

Marketing AutomationResponding to client and customer requests promptly is more important than ever. This is especially true in the digital world. People have come to enjoy (and expect) quick replies, whether they need help with a product or have questions about services.

Running a business is time-consuming. However, some options can help you respond to your customers on social media and your website without leaving your tasks behind.

One of the best choices available is digital marketing automation. This term may sound like robots are taking over, but they aren’t here to replace humans. Bots can help you communicate with your customers while you take care of business.

Using bots means you are essentially using a software program tailored to fit your unique marketing needs. Here are some of the benefits of using this type of automation.

  • Using a bot on your social media accounts and website can help you respond to customers faster.
  • You can set certain responses to trigger when a customer asks you specific questions. This can be customized for almost any purpose.
  • Bots can be used to help with your marketing, not just communication.
  • Bot software can track and store important information about your customers. You can use this to retarget leads, for giveaways, and more.
  • Your marketing can become more personalized based on your target audience as well as specific customers.
  • Bots can help you save time and money.

Ready for automation to start working for you? We can show you how!